How We Drove 165% Revenue Growth through Google ads with a Performance Strategy
The Numbers (June 1, 2024 - March 31, 2025 vs. Aug 1, 2023 - May 31, 2024)
The Brand
TENSnet is a U.S. based medical and rehabilitation equipment provider offering 20,000+ certified products. Their goal was simple but ambitious, scale revenue fast while keeping performance tight. They needed a growth engine powered by paid channels that could deliver predictable, compounding returns.
The Challenge
TENSnet set aggressive goals:
- Achieve rapid revenue and conversion growth
- Improve ROAS while scaling budgets
- Build a predictable, data-led ads ecosystem that could scale month over month
Our Strategy? Dual-Platform Precision and Performance
We engineered a growth system fueled by Google + Meta, built to maximize reach, maintain efficiency, and create a scalable foundation for long-term expansion.
What We Delivered
Google Ads Strategy: Data, Control, and Conversion Power
We built Google into TENSnet’s primary revenue driver through a structured approach designed for both scale and efficiency.
Bidding Strategy Optimization
We switched between Manual CPC and Target ROAS to maintain control while pushing scale. The result: ROAS that significantly outperformed industry benchmarks.
Category & Vendor Targeting
We focused campaigns on:
- Top-performing vendors
- High-converting product categories
- Injury-based and problem-solution keywords
This allowed us to hit high-intent buyers consistently.
Search Optimization That Converts
- Optimized ad titles around best-sellers
- Prioritized exact-match keywords for stronger intent signals
- Elevated CTR with value-driven messaging
- Improved conversion rates with structured landing experiences
Stable CPC with Scalable Returns
Even as budgets increased, we maintained low CPCs and CPAs, proving that efficiency and scale can coexist when the strategy is engineered correctly.
The Impact: Google-Driven Growth Engine
A Scalable, Predictable Performance System
With Google as the core revenue channel, TENSnet achieved:
- +153.97% Revenue Increase directly from Google Ads
- Consistent growth across high-intent categories
- Strong performance even with rising monthly budgets
ROI, Clarity, and Control
- Every optimization was backed by data.
- Every adjustment served a clear performance purpose.
- The result: TENSnet gained complete confidence in their ad spend because results were visible, repeatable, and scalable.
Conclusion
TENSnet’s growth wasn’t luck - it was engineered. By combining precision bidding, category-level targeting, and smart multi-platform scaling, we built a paid ecosystem that doubled revenue and set the foundation for long-term expansion. This is the Magnet Growth formula: strategy, performance, and results that scale.
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